We're on a mission to improve the daily routines of people who'd rather be outdoors
We started WiDEYE in 2010 because we couldn’t find personal care for active people who spend a lot of time outside. Never white labelled, we make everything in Rye Harbour to guarantee quality products that make a genuine difference.
We’ll see you out there.
Shower Bar Explorer Set
10 of our bestselling shower bars, each with different fragrances and skin benefits so you can mix and match.
2-Step Skincare Routine
A face wash and face cream for mature skin. Marine collagen helps reduce the appearance of wrinkles.
Supporting Surfers Against Sewage
So far we've raised over £6k for Surfers Against Sewage through our limited edition range.
Visit our stores in Rye or Brighton
Stop by our stores in Rye or Brighton or you can order online with UK delivery in 3-5 business days.
Made in Rye Harbour
All our products are made by us in Rye Harbour with no synthetic scent, SLS, or parabens.
For people who'd rather be outdoors
Our products are for people who'd rather spend their days outdoors and want to look and feel healthy.
Shop bestsellers
What we've been up to
Behind the scenes: How we make our new Shower Bars
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Shower Bars 2.0 | Why we’re changing things
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The Big Swim 2026
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